Here's a photographer whose work might just redefine how you see your craft.
John French was a photographer in post war London. Fashion editors loved his attention to detail.
He was often shooting inexpensive, ready to wear fashions, but he would make sure that they looked immaculate, using weighted LED and invisible threads and clips to style them just right.
Fashion industry insiders said anything he shot would sell out in hours. We take a lot of inspiration from his attention to detail, especially in those pre Photoshop days.
If you're looking for inspiration, and want to dive deeper into his work, King & McGaw has a nicely curated assortment of his prints to check out
We're always looking for inspiration, and love sharing our favorite finds.
What do you think about John French's work?
2 comments
Oh, I love John French’s work! I actually studied some of his photos in a class I took at SCAD. His attention to detail and ability to elevate everyday fashion were a big part of our discussions—it’s amazing how timeless his style feels even now!
Love this! His work is amazing—so much detail without Photoshop. Definitely checking out those prints!